Digital Media Is King
Over 230 million Americans use social media (Pew Research), and up to 27% of users say they check their preferred platform daily. Just 13% of legal clients say that they heard about their firm through TV (Lawyer Monthly), so why did law firms spend nearly $1 billion on airing TV ads in 2021 (ATRA)? The answer is that they may not know how to measure the returns on their digital marketing spending, let alone how to optimize their strategy.
Truve’s bleeding-edge AI engine sifts through your own social media data (or your competitors’) in order to draw out the most important patterns. Learn what efforts earn engagement, and how to best convert online impressions to leads.
Stop guessing about what works and start knowing with confidence! Leverage the power of data to connect the dots between organic/paid social and actual revenues for your firm.